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Articles
Good or Bad research? That is the question.

As a "lay" person how do you decide what is good or bad research and thus what is good or bad for you?

Coconut is a saturated fat and with all the hype about low fat diets it has been ostracised, but just type into Google search "dangers of low fat diets" and look at the wealth of information that is now starting to appear to the contrary.

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Which approach makes the most money

Which approach makes the most money - handling the cause of a problem or dealing with the symptom?

All this talk about sun causing cancer (click here for news article) - no one is asking the right questions why haven't people like the Australians, Africans or the many peoples of the Pacific Islands, who have been walking around with minimal clothing for many hundreds of years, not been dying of cancer caused by the sun

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Reputation - success and better profit margin
 

Reputation - success and better profit margins.

A recent survey finds that reputation determines how much you can charge for your products

Reputation counts for more than some businesses might think especially in the retail market, where a recent CBI (Confederation of British Industries) survey has uncovered the fact that over half the public surveyed will pay a premium if buying a product or service from a company with a good reputation - go to our links page to get the full story.

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Coconut Based Products, the VGPM Approach

THE VGP MARKETING APPROACH

AND THE EVIDENCE FOR COCONUT BASED PRODUCTS

Before reading this we at VGP Marketing would like you to consider the following:

Who are "they"?

Who stands to benefit from what "they" say or how are "they" funded?

A very important question you MUST always ask is this - when you hear someone say "they say it's bad for you" ask who is "they" and if you can find out who "they" are, ask, how and where do "they" get their funding and do "they" receive any major benefits from saying it!

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